13 Sep How to Choose an Event Company for Your Next Big Event
When looking for professional event management in the UK, there’s no shortage of potential candidates – whether you’re looking online or going through listings, there are literally hundreds of options to choose from.
And yet, this abundance of potential candidates isn’t always convenient – narrowing down your list of options and making the right choice can become a big challenge, especially when you have a big event coming up that needs to go perfectly.
Still, there are ways to make the process easier.
If you know what to look for, you can quickly eliminate the majority of agencies that don’t fit your needs and instead focus on those that show the most potential.
Read on below, and find out three of the most important aspects of choosing an event company that can turn your vision into reality.
Consider Your Needs
The first step is rather obvious, but it’s one that too many organizations fail to go through thoroughly.
Before you even start looking for a specific agency, you must first gain a solid understanding of what exactly you will be needing.
The first thing to consider is the scope of your project – if you don’t know the size and complexity of your event, it will be tough to narrow down the list of agencies. For instance, your needs will be completely different depending on whether you’re organizing a large conference or just need a reliable meeting organiser.
The budget also plays a vital role in the decision process – the bigger your budget, the more prominent of an agency you can afford. But remember that just because an event company charges more, that doesn’t necessarily mean that it’s the better fit for your project.
Finally, even if an agency looks good on paper, you still need to make sure that they understand your vision and can realise it. Always have a talk with the agency to make sure that they can take your ideas and make them happen.
Event agencies come in all shapes and sizes, and some of them charge hefty fees for their services. But while it may be tempting to go for a more affordable event planner or venue finder in London, you need to understand the risk that the choice entails.
There’s a reason why some agencies slash their prices – they are either less experienced and are just getting started, or are in a slump and need to attract new customers, fast.
Now, just because an agency is new doesn’t necessarily mean that they can’t organise the event that you need, but it is a factor that needs to be considered and weighed against the potential benefits or savings.
Sometimes, the less experienced agency will simply be such a good fit that it won’t matter that they don’t have an extensive portfolio or a lot of reviews. However, more often than not, it’s safer to choose an events company that has organised similar events and is proven to be reliable.
Don’t Be Boring
As mentioned before, experience is an essential factor when choosing an agency.
But even the most experienced agency won’t be able to produce a successful event if they’re not able to offer you fresh and intriguing ideas.
Just because a specific event plan or format has worked well in the past, doesn’t mean it will work now or that it will be a good fit for you.
The right event company should be able to take proven ideas that they’ve used before and offer unique ways of how to tweak them and make them the perfect fit for your project.
In some cases, the young and up-and-coming event agency might be much more willing to push the boundaries and offer innovative solutions when compared to a proven agency that’s just going through the motions.