New & Upcoming Immersive Experiences

Immersive Experience Image

New & Upcoming Immersive Experiences

Keeping on top of new and upcoming immersive experiences, in London, can be a full time job. Thankfully that is exactly what we do, here at SevenEvents. We spend hours keeping an eye on upcoming venue openings, pop ups and immersive experiences, so you don’t have to. It really is a full time job and the best bit; we get to try them all out!

Make the most of our experience and check out some of our recent discoveries

Alcotraz: Prison Cocktail Bar

Immersive Alcotraz

An immersive theatrical cocktail bar, inspired by the most famous Prison in America; Alcotraz has launched in London.  An orange jumpsuit will be handed out at the door, and you’ll be taken down to a real metallic cell, but you must remember to bring with you a stash of alcohol to smuggle passed the guards, and down to the long term serving inmates who will whip up a few magnificent cocktails for you to enjoy.

With the possibility to exclusively hire the whole venue, this is the perfect experience for team building or an add-on to your corporate event in London.

Moonshine Saloon

Immersive: Moonshine Saloon

If you want to take yourself off to the Wild West then Moonshine Saloon is the place to go. Fear not, you won’t have to walk down the Kings Road in your best cowboy outfit as you’ll be handed a Stetson as you walk through the door. You do have to bring your own liquor, but an expert mixologist will personalise cocktails for you with your own drink and you can play card and dice games while you wait.

This is a great experience for a small group or taking over the venue exclusively.

Pitch Black

Immersive: Pitch Black

Pitch Black is a pop up bar based in both London and Liverpool that plunges all guests in total darkness. It won’t be all dark as guests  will initially enter a warmly lit space, be formally introduced to their server and have the opportunity to familiarise themselves with their surroundings before the lights go down.

There will be no cocktail flaring or showmanship here as the sole focus of the bar is to focus primarily on the taste and flavours of the beverages provided. The 90 minute experience  sensory experience takes attendee through a journey of various different spirits to tantalise the palette.

The Vaults: Disney Fantasia

Immersive: Fantasia

This summer, the underground world of the vaults has a truly spectacular treat in store for its visitors…

Step into their wonderful and wacky new immersive music concert experience inspired by Disney Fantasia; Sounds and Sorcery.

Once you have arrived through the infamous colourful tunnel that marks the entrance to the Vaults, you will be given a set of headphones and then comes the time to step inside the tunnels…

Once inside you will spend your evening dancing with hippos and walking through a prehistoric wasteland. Continue your adventure as you then seek out the fairies in a magical forest and, if you dare, sneak into the Sorcerer’s lair.

Explore the space freely as each new tunnel reveals another stunning installation created and executed impeccably by the magnificent Darling and Edge. As you make your way through each of the tunnels watch as the wonderful world of Disney’s Fantasia comes to life through the art of 3D projection and light installation.

This is a new, exhilarating and absorbing way of going to a concert, suitable for young and old; original fans and those who have never seen the film. After all, who doesn’t love a bit of magic!


Starting out as a ‘for the love’ experiment, Gingerline has cartwheeled and cavorted across London, opening the eyes and minds of intrepid explorers through our growing collection of immersive dining experiences. The ultimate nomadic theatrical supper club, pops up in various secret locations along the East London Line, with adverse and ever changing concepts and themes. Why not host an event on the Gingerline, bound to excite delegates and perfect for a hospitality style event with a difference. We can help you pick the perfect Gingerline experience for your guests, and help you make your event a night to remember.

The Grid

No one can deny that we Londoners love a cheeky alcoholic beverage (or 5) after a long day in the office, and with summer around the corner what’s more enjoyable than a post work dystopian cocktail…..?

Well that’s what organisers of The Grid would say. Inspired by Charlie Brookers ‘Black Mirror’ smash Netflix series, ‘The Grid’ is coming to an undisclosed central London location this June & July, and is described as ‘an immersive alcoholic escape experience’.

Punters will go undercover as a member of ‘The Grid’, an underground society of individuals fighting to safe guard humans against the Artificial Intelligence firm ‘NeoSight’, and help destroy their research that uses human volunteers to teach machines how to think more intelligently.

This immersive drinking experience is coming to you from the creators of the hugely popular ‘ABQ’ bar, a cocktail experience inspired by the hit series ‘breaking bad’.

Here is a tip, the code is: 456712, but if anyone asks, you didn’t get it from us!

Immersive Experiences: Why?

Immersive experiences are very much the fashion, especially in London, a new one appear to be opening every other week! Why? Because they work, they engage the scenes and provide truly memorable experience, beyond those usual. Experience is at the epicentre of any event, people want more, need more DEMAND more. As consumers become far more complex, so has the market.

So, as an event booker, why should you consider an immersive experience for your next event? Because it will guarantee to impress, create a talking point and reflect incredibly well upon yourselves.

Want to advice, on the right immersive experience? We try and test everyone of them, so you don’t have to, so if you want to find out more about them, get in contact with one of our event experts now! Call: +44 (0)207 659 4430 Email: