26 Nov Incentive Travel Done Right – 3 Strategies to Motivate Your Employees
Incentive travel is a term that can get your employees excited quickly.
But at the same time, if you don’t want that excitement to turn into disappointment, you have to make sure that the trip you put together meets their expectations while also accomplishing the goals that you set out.
After all, while the trip itself is a reward, it shouldn’t be viewed as a simple vacation – every part of the planning process needs to be measured against what you’re trying to achieve.
So, what are some of the essential strategies that you should consider to keep your employees motivated and helping you accomplish your goals?
Let’s explore some of the best practices used by incentive travel companies in the UK.
Identify Your Goal
One of the most common mistakes companies make is getting carried away with envisioning the trip itself without first establishing why they’re doing it.
Since the ultimate goal of incentive travel is to benefit the company, you should make sure that the reward and the conditions for it are structured in a way that maximises the chances of you achieving them.
For instance, if you’re trying to boost sales during a rough quarter, the incentive trip itself will need to act as motivation, so you need to make it appealing enough.
However, some companies use the trip itself as a way to improve their employee retention, which might require emphasising different parts of the trip.
The point is, as any competent venue finder in London will tell you, it’s crucial to start planning the incentive travel program by identifying the primary reason why you want to establish it in the first place, as that will dictate all of your other decisions that follow.
Boost the Competitive Atmosphere
One of the biggest benefits of incentive travel is the friendly competitive atmosphere that it can create in the office, which is likely to result in increased productivity, better performance, and innovative ideas.
Therefore, experienced incentive travel companies in the UK create programs in a way that requires individual employees or teams to put in the extra effort.
For instance, even if you’re taking the entire sales team on the trip, you could throw in an extra incentive for the top performers, such as special activities or more luxurious accommodation.
Promote Your Incentive Travel Program
If you want your incentive travel program to deliver results, you need to make sure that your employees know about it and are aware of what the rewards are.
Whether you’re using a venue finder in London to organise a local getaway, or are splurging on a vacation abroad, you need to advertise the journey within the office so that people have it on their minds and want to participate.
After all, even the most well-thought-out incentive travel journey won’t make a difference if you announce it too late or don’t make a conscious effort to ensure that people are aware of it.
For one thing, you should set up a system for tracking the team’s progress, so they know whether they need to step up their game and how far away from reaching the goal they are at any given moment.